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Prof. dr hab. Joanna M. Moczydłowska
ORCID: 0000-0003-1123-2555

Professor of social sciences, habilitated doctor in economic sciences in the discipline of management science, doctor in the discipline of psychology. Head of the Department of Management, Economics and Finance at the Faculty of Management Engineering at Bialystok University of Technology. Consultant in the field of personnel consulting and relationship diagnosis in organizations. As an academic teacher, she cooperates with the Institute of Economic Sciences of the Polish Academy of Sciences, Lazarski University in Warsaw, Medical University of Gdansk, Medical University of Lublin. She has authored and co-authored publishing bestsellers such as Crisis phenomena in organizations, Industry 4.0 (?). People and technologies, Pathologies and dysfunctions in organizations, Generationally intelligent organization, Professional competence management vs. employee motivation, Organizational behaviour, New concepts of people management and many other scientific and popular scientific works on human capital management and psychological aspects of management. Editor-in-chief of the "Academy of Management" quarterly.

 
DOI: 10.33226/1231-7853.2024.3.3
JEL: J58, M52, M54

The phenomenon of quiet quitting is one of the key challenges in the area of human capital management. It is closely associated with a decline in employees' professional commitment, which in turn translates into a decrease in productivity and efficiency at work. The article is conceptual in nature. Its purpose is to systematize knowledge on quiet quitting and to develop recommendations for management practitioners. The following research problem was formulated: what is the essence of the phenomenon of quiet quitting and what are its causes, manifestations and potential effects in the studies of representatives of social sciences? This problem was solved using the method of narrative literature review. The article includes a review of the definition of quiet quitting with particular attention to the divergence of approaches to the essence and causes of this phenomenon, an analysis of psychological and economic concepts explaining the genesis of quiet quitting, as well as the relationship between quiet quitting and demographic variables – age and gender of employees. The theme of the relationship between quiet quitting of employees and the crisis of organizational leadership, which is an important subject of research in the field of management and quality sciences, is also addressed.

Keywords: quiet quitting; labour market; commitment; value system
DOI: 10.33226/1231-7853.2023.11.1
JEL: D12, D91

Family firms are a diverse group of business entities. Regardless of the differences that exist among particular types of family firms, they share a common feature. It is the term familiness resulting from the interaction between the family system as a whole, the individual family members and the business itself. Although the functioning of family businesses is increasingly well recognised, research areas worthy of in-depth exploration can still be identified. The objective of this paper article is threefold: 1) to systematise knowledge about the familiness of business in the context of customer perception, 2) to identify directions for further scientific research in the area of the relationship between the family nature of the company and customer perception of the company and 3) to develop recommendations for practitioners in the area of family business management. In order to achieve these objectives, the literature scoping review method was used to analyse publications on family entrepreneurship selected from international databases. The research shows that familiness being an important factor positively influencing the perception of a company and its products by consumers is a significant source of competitive advantage. Therefore the factor of familiness should be more highlighted in the marketing communication of these companies. The results of the analysis also indicate that further research should focus on: 1) the relationship between the perception of family businesses and variables such as consumers' age, gender, lifestyle and their value system; 2) the relationship between the perception of family businesses and new trends in consumer behaviour, for example ethnocentrism and deconsumption, 3) the relationship between the perception of family businesses and attitudes towards these entities, 4) the cultural context of the perception of family businesses.

Keywords: family businesses; familiness; perception; scoping review
DOI: DOI 10.33226/1231-7853.2022.4.1
JEL: M12, M54

The subject of research presented in the article is the managerial career of women in the context of Polish job market. The following research questions were formulated: 1. Which career models are most often realized by women? 2. What characterizes the so-called women's management style? 3. How does women's managerial career form on the Polish job market as compared to other countries in Europe and the rest of the world? In order to answer these research questions, article authors used method of critical subject literature analysis as well as a systematic review of research reports. The following results where formulated: the participants of women in managerial positions in Polish enterprises is large enough to allow Poland to be placed on the third place among 32 countries included in research by "Women in Business 2020", ahead of countries such as USA, Great Britain, Germany and France. These are, however, usually positions of medium and lower groups. Women in Poland constitute only 6% of CEO positions and only 15% of highest managerial positions. More than half of women admit experiencing hardship in career development due to their gender. Women which succeeded in managerial career path are in a great majority expressing an opinion that women and men in Poland do not have equal opportunities in career development and promotion perspectives. Moreover, women and men are not treated equally by employers on the job market. Women are less frequently taking up roles of business experts in the media and conferences. That is despite the fact of women having a higher level of education — more than 66% of university graduates in Poland are women.

Keywords: career; manager; female management style; labor market
DOI: 10.33226/1231-7853.2021.8.3
JEL: M31, M38, K39

The subject of the article is employee advocacy defined as the promotion of an organization by the people who work for it. The scientific aim of the article is to systematize knowledge about employee advocacy and to identify areas for future research on this issue. A narrative review of literature was used as a research method. The utilitarian goal of the publication is to promote changes in the way of understanding the role of employees in the organizations' marketing activities. The key benefits of employing employees as brand ambassadors were presented. Arguments were prepared to support the thesis that employee advocacy programs have almost unlimited promotional potential, but employees can be valuable brand ambassadors only if they have knowledge of the brand's needs and employee advocacy mechanisms.

Keywords: advocacy; brand ambassador; reputation; digital marketing; social media
DOI: 10.33226/1231-7853.2021.4.3
JEL: : J21, M51, M54

Due to the COVID-19 pandemic, the problems of the home office work system are growing significantly. Research shows that after the pandemic outbreak in Poland, 67% of enterprises that had not previously used this form of work decided to use it. Considering the current situation, the mass remote work with a relatively low level of recognition of its consequences and conditions justifies scientific research on this method of work organization. The aim of the theoretical part of the article is to systematize knowledge about working in the home office system, while the aim of the empirical part is to diagnose the managers' attitudes of remote work. The conclusions were supported by the results of the survey research.

Keywords: work in the home office system; the labor market; the attitudes of the management staff
DOI: 10.33226/1231-7853.2021.1.1
JEL: M12, J, 24, L20

The article is synthesizing and conceptual. The aim of it is to identify the key competences of the organization, whichin the conditions of permanent change determine its survival and development. Competencies are understood as the key abilities and skills of an organization based on its resources. The author attempts to confirm the thesis that there are currently three fundamental competences resulting from the requirements set by the environment. The first is the ability to manage generational diversity as a response to demographic challenges. The second competence is the ability to manage relationships with employees by building their commitment and loyalty. This competence is the organization's response to the processes taking place on the Polish labour market. The third competence is the ability to manage employee competencies in the era of the technological revolution known as 4.0.

Keywords: competency management; generational diversity management; relations with employees; labour market
DOI: 10.33226/1231-7853.2020.9.1
JEL: M3, L21, L22

The aim of the paper is to systematize knowledge in the field of customer relationship management, with particular emphasis on its essence, scope and goals. Contemporary organizations operating in a turbulent environment should be flexible and able to operate effectively in order to maintain an appropriate competitive position on the market. One of the key factors of the success of a business unit, and even the determinants of its survival, is the ability to identify and meet new customer requirements and expectations. One of the key solutions that arouse the interest of representatives of management practice and science representatives is customer relationship management (CRM). The essence of this concept is to recognize the importance of applying the right approach to each client in order to maintain long-term contact with them. The article is based on literature studies.

Keywords: customer relationship management; customer service; customer loyalty; relationship profitability.