Mgr Dawid Gajda
Master of Management, graduate of bachelor and master studies at the Faculty of Management at the University of Warsaw. The subject of interest in his BA thesis was the concept of merchandising in relation to Polish discount stores. He completed his master's studies in 2020, writing a thesis on the attitudes of young consumers towards mobile phone brands, conducting a survey researching this phenomenon. Research interests include consumer behavior, merchandising and sensory marketing.