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Dr Anna Jasiulewicz
ORCID: 0000-0001-6190-5231

Assistant professor at the Institute of Management, Warsaw University of Life Sciences, head of Postgraduate Public Procurement Studies, member of Polish Scientific Society of Marketing. She is researcher in the international and national projects and author of several dozen scientific publications, organizer of international conferences and reviewer of scientific articles in national and international journals. She specializes in issues related to consumer behavior, digital marketing, enterprises innovative marketing strategies and sports marketing. As part of the teaching and research internships, she was lecturer at the University of Algarve, University of Naples, University of West Attica, University of Azores, National Chung Hsing University, Akdeniz University, University of Murcia, Mugla Sitki Kocman University, Alanya Alaaddin Keykubat University, National University of Life and Environmental Sciences of Ukraine, Slovak University of Agriculture.

DOI: 10.33226/1231-7853.2023.6.3
JEL: D10, Q18

The article presents the theoretical background related to the issue of sustainable consumption and food waste. The general objective was to examine consumer behavior in the aspect of food waste, assess the perception of this phenomenon, and assess the possibility of reducing waste by introducing sustainable consumption behavior. A survey was conducted on a group of 1,078 Polish consumers. In order to verify what socio-demographic factors and factors related to knowledge and behavior in the aspect of food waste affected the above issues, a regression analysis was performed. The conducted research confirmed that women are more aware of the impact of changing appropriate consumer behaviors on reducing the scale of food waste, probably due to more direct contact with food during shopping and cooking, educated and aware of the high share of households in this phenomenon. The research results indicate that the young age and higher education of respondents influenced the higher awareness of waste as an important socio-economic and environmental problem. The research is not representative, therefore its results can only be applied to the surveyed people.

Keywords: food waste; food losses; sustainable consumption; household