Beata Kolny - Journal of Marketing and Market Studies - Journals

Dr hab. Beata Kolny

ORCID: 0000-0002-9162-1704

Associate Professor of the University of Economics in Katowice. Holds the degree of doctor habilitowany (DSc) in economic sciences. She is an Associate Professor of the University of Economics in Katowice and head of the Culture Manager postgraduate studies programme. She has implemented numerous research projects, both alone as well as in teams of market and consumption researchers and in interdisciplinary teams. She has been involved in the implementation of projects funded by six grants (from the State Committee for Scientific Research, the Polish Ministry of Science and Higher Education and the National Science Centre). She specialises in market and consumption research, especially the behaviour of market participants. Her scientific interests centre around leisure time, especially the market of leisure services.

Article

The level of needs fulfillment realized in leisure by Poles compared to the period before the COVID-19 pandemic, s. 11-17

DOI: 10.33226/1231-7853.2023.7.2

JEL: A14, D19

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The level of needs fulfillment realized in leisure by Poles compared to the period before the COVID-19 pandemic

This article contains an assessment of the extent to which the needs realized in leisure by Polish consumers are met, compared to the period before the COVID-19 pandemic. It was written using secondary information on the issues discussed and primary information obtained during a survey conducted in November 2022, using the online survey technique, on a nationwide sample of 1,100 adult Poles. The research shows that the respondents' needs related to recreation, participation in culture, physical activity, the possibility of spending time with friends are satisfied to an average degree, and a high degree the needs related to the possibility of spending time with family are satisfied. Compared to the period before the pandemic, the degree of satisfaction of leisure needs remained at the same level.

Keywords: leisure; needs; consumers; COVID-19