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DOI: 10.33226/1231-7853.2019.11.6
JEL: M31, O32

Technology epiphany as the source of radical Innovation

Due to market advantage the radical innovation concept requires rationalization, particularly in case of new technology-based product commercialization. Hence the importance of technology epiphany notion as the source of new product meaning.

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Keywords: technology epiphany; radical innovation; innovation process; design; meaning of product

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