Application of artificial intelligence and sustainable finance of the supply chain in omnichannel logistics

Enterprises striving to maximize the efficiency of the supply chain operation should strive to balance it. However, very often a big barrier for enterprises is the observance of sustainable development practices while ensuring better financial results. In recent years, the importance of modern solutions consistent with the idea of sustainable development and using artificial intelligence in increasing the efficiency of supply chain management has also increased. Hence, two goals were adopted. The first one, of a theoretical nature, consists in determining the possibilities of supporting the implementation and development of sustainable supply chain management with the use of artificial intelligence technology. The second, of a practical nature, concerns the presentation of ways to improve the finances of the supply chain achieved with the use of modern solutions for their management — implementation with the use of SSCM (sustainable supply chain management) and AI (artificial intelligence) on the example of the Polish clothing company using omnichannel. The case study showed that by deploying AI, supply chain leaders can more easily improve all key dimensions of sustainability, especially in the strategic area, based on strengthening partnerships and collaboration with suppliers offering value-added materials that provide a competitive advantage.

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